El Gouna International Squash Open

Client Name: El Gouna Squash

Sector: Sports

Brief from the Client:

El Gouna Squash, our esteemed long-time client, hosts an international Squash tournament in the enchanting city of El Gouna along the Red Sea in Egypt. This tournament, spanning over a decade, welcomes more than 130 players from across the globe. Our mission was to create the event’s social media branding, provide media production services, and offer comprehensive live coverage.

Services Provided:

  • Branding and Strategy
  • Social Media Management
  • Live Coverage
  • Media Production

Achievements and Highlights:

Our partnership with El Gouna Squash resulted in significant achievements:

  • Event Branding: Over six years, we crafted consistent event branding that elevated the tournament’s global presence. We designed visuals and identities for six consecutive years, enhancing the event’s recognition and appeal.
  • Social Media Success: We built the event’s social media presence from scratch, amassing a proud following of 17 thousand supporters on Instagram and Facebook. Our strategic approach ensured effective engagement and outreach to squash enthusiasts worldwide.
  • Comprehensive Live Coverage: Our team introduced innovative live coverage methods that brought the event to the global squash audience. The tournament was covered extensively, allowing fans worldwide to follow every moment.
  • Media Production: We produced captivating videos, photos, and comprehensive event documentation, making this project one of our proudest accomplishments. Our work alongside El Gouna Squash contributed to the event’s success and global recognition.

Our collaboration with El Gouna Squash has not only enhanced its branding and social media presence but has also elevated the tournament’s standing in the world of squash, making it a project we’re truly proud to be a part of.

Category: Sports
Author: InSocial
Client: El Gouna International Squash Open
Date: August 15, 2019